Defining and communicating values for Fat Face
- To attract and retain talent in a fiercely competitive market, Fat Face needed to define what made their organisation unique.
- We developed a set of values that expressed the uniqueness of the brand to both potential and existing employees and communicated these through recruitment and induction materials, as well as a new careers website.
- Receiving over 27,000 visitors to the new site within the first month, our solution resulted in an impressive 35% increase in direct applications.
If you’d like to understand this project or our approach in more detail,
or call 02380 828 505
and ask for Rich Webley