Cloudreach

Building Culture 2.0 to drive the next 10 years of growth

"This has really come together nicely, incorporating words that matter in a way that is inclusive and thoughtful. I am really impressed with where we have landed with this.”

Head of Sales, UKI, Benelux & Nordic 

The challenge

 

 

Founded in 2009, Cloudreach grew from a simple idea in a London pub to an international team of 1,000+ employees operating across 10 countries. For Cloudreach to complete its transition to be the global leader in cloud services, they needed to align their 1,000+ team members to a new vision, purpose and set of values – what was needed was Cloudreach Culture 2.0. And it was during this transition that we were approached. 

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The solution

During our 15 month partnership we defined and delivered on multiple culture transformation projects, all supporting the ambition and vision of Cloudreach’s new leadership team. These included:

 

  • Culture Assessment Report
    To help the smooth integration of newly acquired US company, Relus Cloud, this comprehensive report included our leadership observations, recommendations and an assessment of cultural maturity

     

  • Cultural Integration Framework
    Drawing on our current insights and to help Cloudreach prepare for future acquisitions, we developed a best practice framework of Culture Integration 

     

  • Culture Framework
    Based on the principle that culture should never be developed ‘top down’, we energised the organisation and helped shape a new Culture Framework including long and short form narrative, values, behaviours and journey map

     

  • Roadmap of activities
    To help Cloudreach make the transition to Culture 2.0, we shared our best practice approach to embedding and sustaining their new Culture Framework

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If you'd like to understand this project or our approach in more detail,

email hello@dragonfishuk.com or call 023 8082 8505

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